Medium Hold. Medium Shine. Maximum Confidence.

This is the everyday weapon for those who fight back against bad hair days. El Original locks in your style with 24+ hour control, natural volume, and a polished shine; without needing mirror checks or second guesses. Built for all hair types and made to glide through with ease.

Formulated to rinse out with just water. No flakes. No fuss.

Dries firm, never stiff.

Made in Connecticut, USA.